You know there is more.
You also know the current "you" will never achieve it.
Accelerate Your Growth with Our Free Resources
Your Goals Are Failing You... Do This Instead
🚨 Goals Aren’t the Answer... Identity Is. 🚨
You don’t need another goal - you need a new way of operating.
Learn how to shift your identity so success becomes automatic.
The 10-Minute Momentum + Sprint Planner
⚡ Momentum Doesn’t Happen by Accident - You Create It.
Jumpstart your day with actionable strategies designed for immediate impact.
Discover quick exercises to align your focus and energy, setting the tone for a productive day.
3 High-Impact Shifts to Take Back Your Time
⏳ You Don’t Need More Time - You Need Better Systems.
Overwhelmed? Stuck in the grind?
Cut distractions, take control of your schedule, and finally get sh*t done.
Stop Chasing Motivation and Start Making Progress
Are you tired of feeling stuck and frustrated with your life?
You feel lost in endless motivation cycles.
Your dreams feel so far out of reach...
Failure scares you, and that fear is holding you back.
You're listening to voices that hold you back - not push you forward.
You dread living a life you don't want.
Inaction is keeping you trapped in frustration.
Years of procrastination find you in the same place years later.
Your potential remains unexplored and wasted.Â
I'm Dr. Lester Clowes.
And I've been there, too.
I know that choosing to DEFY (what feels like) the world is not an easy choice.
I had the "safe" career path and a "stable" life. Literally, the house, the dog - each box was checked.Â
And with all of that, I also had an emptiness in me that was creating frustration and bitterness. And the idea that I "should" be happy only made it worse.
And a guru didn't save me. It was my wife calling me out for my hypocrisy.
Take Action. Get Started Now.
Schedule a free consultation call, and we can figure out your next steps together.Â
CLICK HERE TO SCHEDULE YOUR CALLBreak Free From Motivation and Start Living Into Your True Potential
Transform your frustration into ACTION and create a future designed by YOU, instead of one dictated by others.
Experience the power of progressive failure and turn would-be setbacks into stepping stones for growth.
Develop a clear plan and take decision action - no more waiting for the perfect moment.
Gain confidence through win-stacking, where your small victories build to lasting motivation.
Access battle-tested frameworks backed by years of coaching expertise, helping you reclaim your future.
Stop Chasing Motivation and Start Creating Change
At DEFY, we empower you to embrace progressive failure and build the future you desire through action-oriented coaching.
All 8+ Years of Transformative Coaching Experience
I (Dr. Clowes) founded my own coaching practice in 2017 and have since coached hundreds of individuals in 1:1 settings across thousands of sessions, in addition to hundreds of workshops impacting thousands of individuals.Â
I’ve guided countless individuals through their journey of personal development, equipping them with actionable strategies that drive real results.
Ready to Get Started? You have Two OptionsÂ
Option #1: Take Our "What's Holding You Back?" Quiz
It only takes 5 minutes, and our quiz will help you identify the primary reason you haven't taken BIG action to reclaim your future. The best part? Our quiz will connect you with the best FREE resource needed to create immediate progress.Â
TAKE THE "WHAT'S HOLDING YOU BACK?" QUIZOption #2: Book a 15-Minute Free Consult
Ready to take even BIGGER action, and considering a 1:1 coaching program or our DEFY online course? Select a 15-minute slot on my calendar and I'll help you determine your best path forward.Â
SCHEDULE A FREE 15-MINUTE CONSULT W/ MEIt's Time to DEFY the Average and Embrace Real ChangeÂ
If you've ever found yourself pouring over personal development books or scrolling through motivational quotes, only to find yourself stuck, you're not alone. Many get trapped in the cycle of seeking fleeting motivation, comfortable in the excuses that keep them from progress. At DEFY the Average, we challenge you to break free from this cycle. Our coaching emphasizes action over waiting for inspiration, guiding you through our proven PAR framework: Plan, Act, Reflect. Together, we will dismantle your fear of failure and help you build the momentum needed to design a life worth living—one committed to reality, resilience, and real results.
